Welcome to BRAND$

Digital Brands for Your Moving Business

MoversX

The flagship network brand, designed to unite independent moving companies under one digital ecosystem. MoversX signals scale, innovation and the power of a nationwide network. It positions local operators as part of a larger movement, giving them credibility and competitiveness against big corporations.

MVNG

A bold, minimalist, startup-style brand. The short, app-economy name resonates with digital-first customers who are used to Uber, Lyft or DoorDash. MVNG stands for speed, simplicity and tech-enabled convenience. Ideal for online campaigns, mobile-first experiences and AI-powered integrations.

505 Moving

It’s a deliberate riff on SOS, turning urgency into a promise. “505” reads like an alert code: short, distinctive and easy to remember. The brand stands for rapid-response moves - same-day/next-day, after-hours or complex jobs - built on speed, reliability and tight coordination for students, young professionals and families under deadline.

Movell

A premium brand built on the promise “move all, move well”. Movell emphasizes care, precision and peace of mind - perfect for families and professionals moving high-value items. Think white-glove packing, tight arrival windows and a service tone that’s calm, confident and meticulous.

1stMove

A straightforward, practical brand that suggests being the “first choice” or the “first step” in moving. 1stMove is short, easy to remember and conveys speed and affordability. Best suited for the mass-market segment, with messaging around “fast, simple, affordable” moving services.

Together, the portfolio covers every segment: network flagship [MoversX], tech-driven [MVNG], rapid-response [505 Moving], premium [Movell] and mass-market [1stMove]